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A Brief history of SEAT

With less than sixty years of vehicle manufacturing under its belt, SEAT is one of the youngest car manufacturers around today, founded in 1950, the Sociedad Española de Automóviles de Turismo or Spanish Corporation of Touring Cars manufactured rebadged Fiat models, in fact visually it was very difficult to distinguish between the SEAT cars and their Italian sisters.

The collaboration with Fiat continued until in 1982 SEAT released the Ronda, based on the Fiat Ritmo. Dismayed at how similar the Ronda was to the Ritmo, Fiat launched a lawsuit against the spanish manufacturer. The President of SEAT Juan Miguel Antoñanzas was livid and ordered that a Ronda be built with all the parts that were different to the Ritmo painted yellow, this vehicle was then shown to the press and consequently the action fromFiat was dropped. Rumour has it that the Italian manufacturer also had plans for the Ritmo, but because they were so close to the car that the Spanish had launched they had to be shelved. With the Fiat connection coming to an end SEAT had to find a new partner and in 1986 Volkswagen took a controlling Stake in SEAT, with Volkswagen taking full control of the company in 1990.

Reliability problems have been ironed out since joining the VW group, indeed the joke in Spain previously had been that SEAT stood for “Siempre Estamos Apretando Tornillos” which literally translates to “We Are Always Tightening Screws”, not a statement that can be levelled at Volkswagen and now that SEAT came under their wing, not a statement thet could be levelled at SEAT anymore.

Developing their cars through racing, the SEAT brand has thrived, with an appeal aimed at the younger driver, the Leon and the Ibiza turning out to be particularly popular. Building on these successes SEAT have introduced further models to their range including the SEAT Altea, Altea XL, Alhambra and the Toledo.

 

 
 

New Seat Alhambra  

New Seat Alhambra
Originally designed as a collaboration between VW and Ford, the Seat Alhambra has to some extent become the forgotten sister to the Sharan.

  New Seat Altea  
New Seat Altea
The Seat Altea is a mini sized MPV with one major difference, it looks fantastic, compare it to any other small MPV and the Seat Altea is by far the best looking.
             
New Seat Altea Freetrack 4  
New Seat Altea Freetrack 4
A capable car on the tarmac, the Freetrack 4 can switch from two to four wheel drive when the going gets a little more demanding.
  New Seat Altea XL  
New Seat Altea XL
Although the Seat Altea has plenty of room for the passengers, one small niggle has come to the fore, can we have a little bit more boot space.
             
New Seat Exeo  
New Seat Exeo
You could be forgiven for feeling a little deja vu when you get behind the wheel of the Exeo as it is to a great extent a rebadged Audi A4.
  New Seat Exeo Sport Tourer  
New Seat Exeo Sport Tourer
Along with its saloon sibling the Exeo. The SEAT Exeo Sport Tourers genetics can be traced all the way back to the previous Audi A4 Avant.
             
New Seat Ibiza  
New Seat Ibiza
The fourth generation Ibiza from Seat, really is an all new car, designed from the tyres up by the former Lamborghini design chief Luc Donckerwolke.
  New Seat Ibiza Sport Coupe  
New Seat Ibiza SC Sport Coupe
Joining the Ibiza five door is the Seat Ibiza Sport Coupe, a little lower and a touch shorter the new SC is a great addition to the Seat line up.
             
New Seat Leon  
New Seat Leon
2005 saw the launch of the second generation of the Leon, smart styling and a sporty image will no doubt keep the it on top of the SEAT best selling list
  New Seat Toledo  
New Seat Toledo
Since Seat joined the Volkswagen / Audi group it has repositioned itself and is now pushing its products towards the sporty end of the market.
 

 

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